50 Things to do in Harajuku
It's the neighbourhood that gave us Lolita girls, decora and
Kyary Pamyu Pamyu. Harajuku has been the epicentre of Tokyo teen
fashion for decades, and it's still nurturing unorthodox, garish styles
even as big-name international retailers like H&M, Forever21 and
American Eagle Outfitters muscle in on the area. Join us on a trip
around Harajuku's best restaurants, cafés, gift shops and fashion
boutiques – lots of fashion boutiques. And while you're in the 'hood,
keep your eyes peeled for the print edition of 50 things to do in Harajuku, which comes with a pocket-friendly, AR-enhanced map of the area.
1. Go shopping in a mecca for ‘kawaii’
Over 100 boutiques jostle for attention in the multi-storey Laforet
mall, which has been the ground zero of Harajuku fashion – and a bastion
of Lolita-style cutesiness – for over 30 years.
2. Sample some unorthodox sushi
You might have to elbow some tourists out of the way to get a seat at
this popular conveyor belt sushi joint, where the prices are cheap and
the selections far from purist. 'Avocado double shrimp', anyone?
3. Explore a character menagerie
Snoopy and Hello Kitty are just two of the 80-odd children's characters
you'll find on sale at Harajuku's most venerable toyshop, a five-floor
emporium that first opened way back in 1950.
4. Get into the latest trends – feet first
Who'd have thought a shop selling nothing but legwear could be so much fun? Then again, Avantgarde does offer some tantalising tights, including some oh-so-cute Disney collabs.
5. Sink your teeth into something juicy
Singaporean-style chicken and rice is the speciality at this compact
eatery, where the birds are cooked whole to make the flesh
mouth-wateringly succulent.
6. Kit yourself out for the great outdoors
Harajuku isn't just about fashion, you know. This outdoor goods shop
directly opposite the station should have all the clobber you need for
your next hike, rock climb or camping trip.
7. Snap up some century-old spectacles
If you're looking for an alternative to the latest eyewear trends, you
can find something more distinctive at Solakzade, a boutique offering
vintage glasses from as far back as the 1800s.
8. Buy your own Chairman Mao
Leopard-print crockery, Chairman Mao memorabilia – there's no telling
exactly what you might find in this cluttered backstreet bazaar, where
the unique atmosphere is a draw in itself.
9. Pig out on pancakes
Already an institution in the seaside town of Zushi, pancake supremos
Sunday Jam recently unveiled a new shop in Harajuku – and unlike the
original branch, this one's open all week.
10. Take the limelight in a theatre of fashion
All the world's a stage for Theatre Products, a thespian-inspired
fashion brand whose clothes use innovative textiles and soft, feminine
colours – a break from Harajuku's more garish offerings.
11. Have a scribble with your coffee
Go for the coffee, stay for the pens. Pay a ¥700 membership fee at
Bunbougu and you'll get a master key to the table drawers, containing
stationery that you can use for free.
12. Take a history lesson in Harajuku style
When gaudily dressed dance groups known as takenoko-zoku
flocked to Harajuku in the mid-'70s and early-'80s, they bought their
clothes at Boutique Takenoko. It's still there today, but stocks mainly
Lolita and punk fashions now.
13. Get a taste of Nice in Tokyo
At his first Tokyo restaurant, Michelin-starred chef Keisuke Matsushima
recreates the flavours of his original eatery in Nice using locally
sourced ingredients.
14. Pick up a few cutesy curios
Overseen by fashion snapper Yasumasa Yonehara, Harajuku's very own souvenir shop is the go-to place for all your kawaii needs, from cute phone covers to clothes and accessories.
15. Dig some stylish designs
If you're looking for an unusual gift or just some fancy knickknacks for
your apartment, you can always find something tempting at this Tokyo
outpost of NYC's Museum of Modern Art.
16. Go on a ¥100 shopping spree
From household products to cheap souvenirs, it's amazing what you can
stumble across at this three-floor ¥100 shop, a low-cost landmark on the
bustiling Takeshita-dori.
17. Relish some liquid refreshment
Get a healthy fast food fix at this drink stand, serving up raw sweets
and a range of revitalising smoothies – including daily specials – made
from green vegetables and fruit.
18. Indulge in some gyoza
There are just two styles of gyoza dumplings available at this no-frills
eatery – fried or steamed – and they're as tasty as they are affordable
(just ¥290 for six).
19. Open up to some cutting-edge culture
Want to keep abreast of the latest cultural currents in Tokyo? Start at
Vacant, a popular spot that serves as concert venue, art gallery,
theatre, cinema and just about everything else.
20. Pick up some Gaga-grade garb
Basement boutique Dog has wooed some unusual customers with its blend of
outlandish vintage and reworked clothing – not least Lady Gaga, who's
visited incognito in the past.
21. Go Eva-mad in Harajuku
The official shop for anime franchise Evangelion has something
for all your mecha needs, from clothing to cakes, plus a few limited
edition items that are sure to make your otaku pals jealous.
22. Embrace the Lolita look
Harajuku's famous Lolita fashions started life in shops like Milk,
which has been in business for over 40 years now – and barely changed
its style during that time. For frilly dresses and accessories, look no
further.
23. Keep it shockingly kawaii
Even in the middle of Harajuku, this lurid pink boutique stands out. 6%
Dokidoki sells 'shockingly cute' original accessories and clothing in
some truly eye-popping colours.
24. Hunt for rare designer clothes
A secondhand shop for brand-name clothing, Ragtag offers three floors'
worth of used designer goods and furniture – perfect if you're hoping to
stumble across a rare item.
25. Check out one of Kyary's favourites
Harajuku style icon Kyary Pamyu Pamyu is a fan of this vintage clothing
shop, where the selection is organised according to style, from kitsch
to classic.
26. Stuff your face with takoyaki
If you need some sustenance during a hard day of shopping, head to this
popular shop on Cat Street for one of the staples of Japanese street
food: takoyaki octopus balls.
27. Go all-out girly
Other shops may have a bigger selection, but few can trump Girly Rose in
terms of quality: all of the oh-so-feminine clothes on display here
have been imported by the owner herself.
28. Munch on fresh veggies… and pastries
Don't be fooled by the utilitarian exterior: this is one of
Harajuku's best cafés, with freshly baked pastries, farm-to-table
vegetables, ample seating and an outdoor patio where you can bring your
pet pooch.
29. Give yourself a Goth-Loli makeover
One of the prime purveyors of Gothic and Punk Lolita fashions, Putumayo
even opened a shop in Shanghai recently – though its main branch in
Laforet Harajuku is still the place to head.
30. Sink a few microbrews
It may be just around the corner from Takeshita-dori, but the teen
fashion crowd feels a long way away at this intimate craft beer bar run
by Numazu's Baird Brewing.
31. Crunch on some freshly cooked crisps
Snack food maker Calbee serves the freshest crisps you'll ever taste at
this Harajuku outpost, complete with toppings including cheese, sour
cream and chocolate. Go on: indulge yourself.
32. Savour the scent
The hustle and bustle of Harajuku quickly subsides on entering this
temple of natural aromas, where you can get your own soap made to order,
sip herbal teas or even have a quick ayurvedic treatment session.
33. Try on some next-generation fashion
It may look like an ordinary apartment from the outside, but this
boutique is as cutting-edge as they come, stocking all kinds of
high-concept clothing by up-and-coming Japanese designers, as well as
select secondhand items from overseas.
34. Snap up some eccentric duds
Intrepid fashion hounds in search of unusual designs won't be
disappointed at this second-hand clothing shop, carefully curated by the
people behind local fashion brand Toga.
35. Feast on some fruity puddings
One of Tokyo's most venerable fruit shops, Kiyobashi Sembikiya offers a
good perch for indulging on fruit buffets, desserts and juices while
gazing out over the Omotesando drag.
36. Show your fingernails some love
Give your nails the celebrity treatment at this 'beauty boutique'
(Beautik, geddit?) run by well-known makeup artist Kaori K, boasting a
full range of nail polishes by luxury brand Uslu Airlines, plus
retouching and basic repairs for ¥500.
37. Sip latte in a coffee castle
The lattes look almost too good to drink at this Seattle-style coffee
shop. If you can snag a seat on the two (tiny) upstairs floors, you'll
feel like the king of your own coffee castle.
38. Have a late-night highball
Just a short walk from Harajuku Station, this old-school izakaya is a
popular drinking spot. And not without good reason: head there any day
except Fridays or holidays, and you can get draft beer and highballs for
a piddling ¥180.
39. Enjoy peace, love and ice cream
It was a long time coming, but Tokyo's first Ben & Jerry's finally
opened in April 2012, selling old faves like Cherry Garcia and Phish
Food alongside a few Japan originals.
40. Glimpse some of Tokyo's freshest styles
No matter how well you dress, you'll have trouble competing with the
immaculately attired staff at one of Harajuku's edgiest boutiques, where
select items from Japan and overseas are complemented by art by French
graffiti artist Fafi.
41. Stock up on trendy clothes – and books
Fashion behemoth Baroque Japan Limited's global flagship store
showcases brands including Moussy and Sly, while even boasting its own
bookshop – perfect for gyaru with an intellectual bent.
42. Invest in some vintage threads
The sister shop to Shibuya's Toro does a nice line in quality vintage
clothing at affordable prices, while also stocking remade items and
accessories created by young designers.
43. Have a tongue-tingling time
Your taste buds are guaranteed a good workout at this long-running
Chinese restaurant, which specialises in fiery Szechuan cuisine. The
lunch sets, including a sizzling mapo tofu, are particularly good value.
44. Follow the buzz
Currently one of the hottest destinations for young female shoppers,
Nadia Flores en el Corazon hawks import and vintage clothing in vivid
colours and eye-catching shapes.
45. Chomp down some old-school curry
When local curry shop Ghee closed in 2005, one of its former employees –
A Bathing Ape's Nigo, no less – decided to resurrect it. Curry Up is
the result, and it's comfort food heaven.
46. Dive into a manga menagerie
Design-savvy gift shop Tokyo's Tokyo looks to the world of anime and
manga for inspiration, complete with display units designed to resemble
pages of a comic book.
47. Slurp some noodles
Fast food doesn't get much heartier than at Kyushu Jangara. If you're looking for a real gut-buster, opt for the zenbu-iri: ramen with every available topping.
48. Finish your shopathon with a song
If all the shopping has put you in the mood for a singalong, you should
be able to get a room at this popular karaoke chain, which has three
branches in the middle of Harajuku.
49. Find that rare figurine
Run by popular clothing brand Beams, this third-floor shop caters to
Tokyo's most fashion-conscious otaku, offering an assortment of
ultra-collectible figurines, art, gadgets, books and more besides.
50. Power up, samurai style
Named after a distinguished samurai, Meiji Shrine's Kiyomasa Well has
become a popular 'power spot' in the past few years, believed to bring
good fortune in one's work.
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